Methodology · Version 4.1

How Loudest works

Version 4.1, effective 4 October 2026, 13:06 UTC.

In short

  • Loudest measures how widely the world's press is covering each story, not how many people read it.
  • Every ten minutes it reads the public feeds of news outlets around the world and groups articles about the same event into stories.
  • A story grows with the number of countries and outlets covering it. A new country counts for much more than one more outlet from a country already counted. Each country and outlet counts from when it joined the story and halves every 4 hours, so the map shows what is loud now.
  • Only hard news is shown on the map. An AI model reads each story's headlines and decides whether it is hard news.
  • Nobody picks or ranks stories by hand, and no one can pay for a place. The one thing done by hand is merging, when the system has split one event into several stories.
  • Every change to the method is dated in the changelog, and each archived day keeps the ranking it was captured with.

1. Sources

Loudest reads one public RSS or Atom feed per outlet. The full list, with each outlet's country, language and ownership, is on the sources page, together with the current counts.

Loudest uses only the headline and a short excerpt of each feed item. It never reads or stores the article itself.

2. From articles to stories

Articles about the same event are grouped into one story automatically, by how similar they are in meaning. This works across languages without translation.

Grouping is approximate. Section 6 says how it goes wrong.

3. How a story is sized

A story's score is its coverage:

The moment an outlet joined is the moment Loudest first saw its article, not the time the publisher gave.

4. Hard news

Loudest shows hard news: politics and government, the economy, markets, business and trade, energy, conflict and security, disasters, and public policy, including climate, technology and health policy. Sport, entertainment, culture, lifestyle and celebrity stories appear only when they have consequences for money, power, security or large numbers of people.

Where the line falls:

How it is applied:

5. Headlines, places and topics

The headline on a story is written by an AI model from the outlets' own headlines: one short, neutral line in English. It is rewritten as the story grows. The model also names where the event happened and picks one topic.

6. What you see

The glossary explains every term on the site.

7. Archive and data

After each day ends (midnight UTC), Loudest records that day's most covered stories. A captured day never changes: a mistake found later is recorded as a dated note on the day's page, never corrected in place. The only exception is removal on legal grounds, which is logged.

A day in the archive is ranked by the highest score each story reached that day, by the same rule as the live map.

Each day is a page, a JSON file and a CSV file, with a checksum for each file. Every field is documented on the data page, and the cite page says how to quote it. The data is published under Creative Commons Attribution 4.0. The licence covers the measurements, not the articles linked, which belong to their publishers.

8. Limits and biases

Read this before quoting the site.

What is never shown: stories covered by a single outlet, articles older than 48 hours when first read, sponsored content, and stories outside the hard-news rule.