Americas / United States · Business & Economy

PepsiCo lowers profit guidance amid North America weakness

Rank
Running: 16h
Updated: 13h ago
Momentum: -16%
Outlets: 5
Regions: 4
Countries: 5
Languages: 2

Bloomberg United States · English 8 Oct, 10:04 UTC

The earliest of 4 English reports

Read it also in Čeština (1)

Read at Bloomberg

How it spread

Outlets, by hours since the first article

First outlet: Bloomberg, 8 Oct, 10:04 UTC.
Second country: Singapore, with CNA.
Second region: Asia-Pacific, with CNA.
Fastest hour: +2 outlets from 8 Oct, 10:04 UTC.
Now: 5 outlets.

Where it travelled

The 5 countries whose press covered it, the later a country joined, the more it stands out. Open the live map

The regions

40%20%20%20%

Americas 2 outlets · 2 countries · 40%
Asia-Pacific 1 outlet · 1 country · 20%
Europe 1 outlet · 1 country · 20%
Middle East 1 outlet · 1 country · 20%

First movers

Bloomberg 8 Oct, 10:04 UTC
CNA +4m
CTV News +1h 16m
Seznam Zprávy +2h 29m
Anadolu Agency +2h 31m

The figures

Coverage: 5 outlets in 5 countries, across 4 regions. The article links are kept for good for every story that reaches the map. Of the 5 outlets, 2 state-owned, 3 private. A count of countries is not a count of independent press systems.
Countries by region: Americas 2: Canada, United States. Asia-Pacific 1: Singapore. Europe 1: Czechia. Middle East 1: Turkey. The region a country’s press publishes from, as the feed list files it; the outlets that publish from no single country count as one country under International.
Languages: Czech, English.
Timeline: Earliest article Bloomberg, 8 Oct 2026, 10:04 UTC. First seen 8 Oct 2026, 10:10 UTC. Last seen 8 Oct 2026, 13:41 UTC. The earliest article is the earliest claimed publication time among the outlets Loudest reads, a claim rather than an observation and not a record of who broke the story (the data files call it the lead article); first seen is when Loudest first fetched an article of it, from which the running time counts.
Classification: Region Americas, United States. Topic Business & economy. Hard news Judged hard news. On the map. Whether the story is hard news under the rule in the methodology, judged from its headlines by a model; a story judged outside the rule is left off the map and kept here. The region and country are where the story is about, not where it was covered.
Score: 0.48, as of now. One vote per general-press country and a smaller term for outlets, each counted from the moment it joined the story and fading on its own clock, so a late article does not renew the rest. A day in the archive keeps the score it was ranked by that day.
Day by day: Outlets and countries are the story’s whole life as of that midnight; the 24-hour columns are that day’s own coverage; the last column is the methodology version the day was measured under, and a day that spans a change of version shows the first and last, linked to the changelog that lists every version between. A day marked partial is one Loudest read only in part: fewer than 130 of its 144 ten-minute runs, or more than 30 minutes missed at its start or end.

Day Rank Score Outlets Countries 24h outlets 24h countries Method

8 Oct 2026 130 5.60 5 5 5 5 4.6

This record as JSON, CC BY 4.0.

How this was measured

This page describes measured coverage: which of the outlets Loudest reads carried the story, from how many countries and in how many languages, and when. It says nothing about whether the story is true, important or well reported.

Started 8 Oct, 10:10 UTC · Updated 13:41 UTC

Covered by 5 outlets

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Covered by 5 outlets

Americas 2 outlets

Asia-Pacific 1 outlet

Europe 1 outlet

Middle East 1 outlet